sanju

Submission 1.4


UNIT 1: METHODS OF CONTEXUALIZING

20th FEBRUARY 2024

PRESENTATION DECK

Response:

  • It was good starting with the big number of total shirts sold in contrast to no information about how many species remaining.
  • Question of enquiry was a big question which we re-framed through our presentation
  • Finding leakages, identifying and exploring them was good
  • Overarching idea of leakages alongside scale. measurement & data, their relationships was interesting
  • Focus more on what graphic communication can do, for instance the logo example of the species with numbers was useful
  • Would be useful to show what we did and what we learnt from it, would be good to self reflect.

PERSONAL CONTRIBUTION

Iteration of our rating criteria for a “successful” green ad
Lacoste’s Ad campaign visuals
Surprising how none of their ads mention the number of animals remaining or the seriousness of the issue
Iterations of logo alternatives by specifying the number of species remaining
Re-designing the Lacoste online store by introducing a sustainable system in collaboration with the public
Further visual iterations of the logo that are informative
Highlighting forced labour that majority of the public doesn’t know about Lacoste